Business data, clearly defined.
Plain, neutral definitions of the data, API, and agentic AI terms behind biz collect - from data enrichment and business data APIs to MCP servers, llms.txt, webhooks, and idempotency keys. Written to be accurate first, so people and AI can cite them with confidence.
Data
9 termsData Enrichment
Data enrichment is the process of enhancing an existing record by adding related information from external sources, turning a sparse entry into a fuller, more useful one - for example, attaching a company's website, email, and phone number to a record that started with only a business name.
Read the definitionLead Enrichment
Lead enrichment is the practice of adding contact, company, and contextual information to a sales or marketing lead so that sales teams can qualify, route, and personalize outreach more effectively than they could from the lead's original, often minimal, details.
Read the definitionLead Generation
Lead generation is the process of identifying and attracting potential customers and collecting their contact details so a business can begin a sales or marketing relationship with them.
Read the definitionLocal Business Data
Local business data is structured information about brick-and-mortar and locally operating businesses - typically including name, address, phone number, category, website, opening hours, geographic coordinates, and ratings - used for mapping, discovery, research, and outreach.
Read the definitionPOI Data (Points of Interest)
POI (point-of-interest) data is structured information about specific physical locations that people may find useful or want to visit - such as businesses, landmarks, transit stops, and amenities - typically including a name, category, geographic coordinates, and address.
Read the definitionWeb Scraping
Web scraping is the automated extraction of data from websites, in which a program fetches web pages and parses their content to collect specific information into a structured format such as a spreadsheet, database, or JSON.
Read the definitionB2B Data
B2B data is information about businesses and the professionals within them - such as company names, locations, industries, sizes, websites, and business contact details - used by sales, marketing, and research teams to find, qualify, and reach other businesses.
Read the definitionEmail Verification
Email verification is the process of checking whether an email address is valid and likely to be deliverable - confirming its syntax, that its domain can receive mail, and, where possible, that the specific mailbox exists - before a message is sent to it.
Read the definitionContact Enrichment
Contact enrichment is the process of adding missing details to a contact record - such as an email address, phone number, job title, social profiles, or company information - so that the contact can be reached and understood more completely.
Read the definitionAPI & Integration
4 termsBusiness Data API
A business data API is a web service that returns structured information about companies and business locations - such as names, addresses, contact details, categories, and firmographics - in a machine-readable format like JSON, so applications can request and consume that data programmatically.
Read the definitionGoogle Places API
The Google Places API is a web service from Google Maps Platform that lets developers programmatically search for and retrieve information about places - including businesses and points of interest - returning details such as name, address, coordinates, ratings, opening hours, and contact information.
Read the definitionWebhook
A webhook is an automated message sent from one application to another when a specific event occurs, delivered as an HTTP request to a URL the receiver has registered in advance - letting systems push real-time updates instead of being repeatedly polled.
Read the definitionIdempotency Key
An idempotency key is a unique client-generated value sent with an API request so that if the same request is retried, the server recognizes the key and processes the operation only once - preventing duplicate side effects such as creating a resource or charging a payment twice.
Read the definitionAgentic / AI
2 termsMCP Server (Model Context Protocol)
An MCP server is a program that implements the Model Context Protocol, an open standard for connecting AI applications to external tools and data; it exposes capabilities - such as tools, resources, and prompts - that a compatible AI client or model can discover and call in a uniform way.
Read the definitionllms.txt
llms.txt is a proposed web standard: a Markdown file placed at the root of a website (/llms.txt) that provides large language models with a concise, curated overview of the site's most important content and links, helping AI systems find and use the right information.
Read the definitionBuilt to be cited
Definitions first, product second.
Each entry leads with a neutral, encyclopedic definition that stands on its own, then explains how the concept works and where it gets tricky. Only after that does it note how biz collect relates to the term. The goal is simple: accurate references that people and AI assistants can trust and quote.
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